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ABOUT
The Fashion in Gaming Awards is an annual event celebrating excellence in digital fashion, character design, skins, and avatar customization across the video game industry. Produced by Game-Changing Style, it spotlights the growing role of fashion in shaping in-game identity and player expression.
The awards were conceived by Tracy Greenan and Fija Dahlia during the creation of Tracy's fashion-in-gaming brand A.U.R.A. and their research for the upcoming book, Skins in the Game. They recognized that despite fashion being central to players' experiences, there was no dedicated space for recognition.
Created as the first event of its kind, the awards bring together designers, developers, studios, and creators pushing the boundaries of in-game expression and highlighting fashion in games as a defining force in modern digital culture.
TEAM
TRACY GREENAN
CEO & Executive Producer,
Co-Founder
Co-author of Skins in the Game and Co-owner of Fashion Entertainment Television Hub.
BLAINE BIEHLE
Head of Partnerships
Results-driven gaming business development leader with 12+ years experience securing over $4M in revenue from industry-leading clients like Bungie and Saber Interactive.
FIJA DAHLIA
Director of Content, Strategy & Experience, Co-Founder
Co-author of Skins in the Game and Creative & Communication Designer of PortXchange.
HASEEB FONTE
COO & Executive Producer
Haseeb brings his immersive business strategy know-how from Meta Reality Labs to help fuel fashion and gaming ecosystems.
IWONA WALUK
Creative Director
Founder & Creative Director of SUPRIVO, a digital couture studio transforming how brands design, launch, and scale products through digital twins.
AMELIA HREBENAR
Co-Producer & Community Builder
Specializing in Roblox, digital fashion, and online culture.
JINGYAN WANG
Asia Bureau Head of Research & Consumer Trends
Specializing in luxury fashion in gaming market.
CASTELLI
3D Character & Fashion Lead
Bringing digital fashion craftsmanship with character design to gaming.
YULIIA MIEKH
AR/XR Lead
Fashion specialist focused on immersive experiences and virtual fashion for brands and the gaming industry.
INITIATIVES
The Fashion in Gaming Awards celebrates creativity, shared knowledge, and builds meaningful connections. Through our core pillars of education, sustainability, and opportunity, we're nurturing the space where fashion in gaming can flourish as a rewarding career, a thriving culture, and a force for good.
Education
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The platform creates professional bridges between fashion and gaming, opening doors for designers and graduates to build careers in digital fashion without needing a background in game development. Through awards, masterclasses, and mentorship, we turn existing creative skills into future-facing opportunities.
Sustainability
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Digital garments generate, about 97% less CO₂ than their physical counterparts—no water use, no chemical waste, no microplastic shedding. By spotlighting designers creating co-conscious virtual fashion, the Fashion in Gaming Awards champions gaming as one of the most powerful sustainability tools the fashion industry has yet to embrace.
Opportunity
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The global in-game skins market is valued at $50 billion and growing — yet the designers shaping it rarely receive the recognition they deserve. The Fashion in Gaming Awards changes that, celebrating independent studios, emerging talent, and underrepresented voices through community-nominated awards and tangible career pathways into digital fashion and game design.
CONTACT
Partnerships
tracy.greenan@fashioningamingawards.com • haseeb.fonte@fashioningamingawards.com
Nominations, Process, and Eligibility